Achievement Spotlight: Swanson Russell

Swanson Russell received three Paper Anvil Awards and a Best of Show Award at the Public Relations Society of America (PRSA) Nebraska Chapter’s 2016 Gala on December 8.

Swanson Russell accepted three Awards of Excellence on behalf of clients Bad Boy Off Road, Barrett-Jackson Auto Care and SiteOne Landscape Supply. The award-winning work was recognized in the categories of consumer social media campaigns and digital/email for newsletters/magazines. Swanson Russell also received the Best of Show Award in the tactic category for Bad Boy Off Road’s Drive Wire e-Newsletter.swansonrussell_logo

“While this was a public relations competition, the award-winning work was the result of the talent and contributions from various departments within the agency,” said Jeff Patterson, APR, senior vice president/director of public relations at Swanson Russell. “It was a team effort, and we appreciate PRSA Nebraska for the opportunity to have our work evaluated and recognized by our peers.”

PRSA Nebraska’s Paper Anvil Awards honor organizations that have successfully addressed a public relations issue with skill, creativity and resourcefulness.

Founded in 1962, Swanson Russell is a Nebraska-based marketing communications firm, with offices in Lincoln and Omaha. In addition to working with local and regional clients, the full-service agency is nationally recognized for expertise in agriculture, healthcare, outdoor recreation, construction and the green industry.

For more information about Swanson Russell’s Real Connection approach to advertising, public relations, interactive and branding services, visit www.swansonrussell.com.

Source: Lincoln Journal Star

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